Wednesday, May 31, 2006

Merchandising and the Modern Nomad

I was listening to this news item on NPR this morning about the troubles of the nomads in Mongolia.  Apparently they used to be taken care of by the communists and even had some sort of health insurance.  Then the reporters talked to this organization that was trying to help them out.  One of the things they were trying to do was teach them to "diversify their business."  I couldn't stop laughing all the way to work.  I just had this image of John Cleese wandering around on the steppe with a pack of brochures under his arm, trying to explain the benefits of multiple product lines to a bunch of grimy nomads herding... whatever they herd in Mongolia.

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